5 best Maternity Brands for every Mum-to-be

Finding maternity clothes that actually feel good to wear — and make you feel like you — can be surprisingly hard. When you're growing a tiny human, comfort is non-negotiable... but that doesn't mean you want to give up on feeling stylish, either. Whether you're dressing a bump for the first time or adding a few essentials to your wardrobe, here are five maternity brands in the UK that are absolutely worth checking out.

1. Seraphine

Seraphine is practically a household name when it comes to maternity fashion — and for good reason. Their clothes strike that perfect balance between elegant and effortless. Think soft jersey dresses that drape beautifully over a bump, tailored pieces that actually fit properly, and cosy basics you’ll want to live in. (Fun fact: even the Princess of Wales has worn Seraphine during her pregnancies.)

Best for: Special occasions, workwear, and everyday essentials.

2. Asos Maternity

ASOS Maternity is a favourite for mums-to-be who still want to express their personal style. Their collection is full of trendy, comfortable, and affordable pieces — from everyday basics to special occasion dresses. Plus, with so many options, it's easy to find styles that fit your vibe perfectly.

Best for: Trendy, varied styles at accessible prices.

3. JoJo Maman Bébé

If you want practical and pretty, JoJo Maman Bébé is a brilliant go-to. They offer a huge range of maternity wear, from comfy dungarees and casual dresses to supportive maternity swimwear. Plus, they have lovely nursing-friendly pieces if you're planning ahead for postpartum.

Best for: Everyday comfort and practical versatility.

4. H&M MAMA

For affordable, on-trend pieces that you won’t mind "living hard" in, H&M's MAMA line is a lifesaver. From cosy leggings to floaty dresses perfect for summer bumps, H&M MAMA gives you loads of stylish options without blowing the budget.

Best for: Budget-friendly basics and trend-led maternity looks.

5. New Look Maternity

New Look Maternity is a hidden gem for stylish, budget-friendly maternity pieces. Their collection covers everything from casual daywear to cute dresses for special moments. It's a great place to pick up bump-friendly staples that still feel youthful and easy to wear.

Best for: Affordable, stylish everyday wear.


Final Thoughts

Maternity clothing should feel like an extension of you...not just something you "make do" with for a few months. These brands offer beautiful options for every style, budget, and season of motherhood. Whether you're looking for a special outfit for a maternity photoshoot or just trying to find jeans that don't dig into your bump, there's something out there that will make you feel both comfortable and completely yourself.

You deserve to feel amazing, mama.

P.S. If you're planning a maternity session soon, wearing something you feel good in makes all the difference on camera. Soft, flowing dresses, simple textures, and comfortable fits are always a beautiful choice!

close up photo of pregnant mum holding her bump and wearing a chunky knitted jumper


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